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As GC Magazine became more prestigious - we wanted to gather funding to launch a GC podcast, expand the magazine to GC Atlanta, GC New York, and GC San Francisco, and print copies of a "Best of GC" issue to display in doctor's offices, gyms, etc. around Chicago. We needed visuals that were approachable to both the gay community and allies, and also represented the creditability, humor, and high quality of GC Magazine. There series of advertisements for the campaign will be displayed in posters, handout flyers, social media & web banners, and in the "Best of GC" issue along with opportunities to use the funds to market the advertisements on billboards, buses, subways, and other urban spaces.